To support unit BSBADV602 Develop an advertising campaign
A general video to support the study of this Diploma
A great video for those undertaking the elective unit BSBMGT617 Develop and implement a business plan
Covers key concepts explored in core and elective units: Chapter 2 - The Marketing Process, Chapter 3 - Marketing Plan & Market Research, Chapter 11 & 12 - Advertising, Chapter 17 - Strategic Marketin
Covers key marketing concepts such as Chapter 3 - Marketing Research Chapter 6 - Marketing in Global Markets
Fundamental concepts for those learning to develop and execute an adverising campaign, Chapter 2 - The Advertising Process
Discusses key topics such as Chapter 11 - Organisational Change
Covers various methods of communication and documenting reports, presentations etc.